India unveiled a ₹1,000 crore venture fund to boost space-tech startups in satellites, launch vehicles, and data analytics. Backed by ISRO and IN-SPACe, it aims to scale innovation, attract global investors, and strengthen India’s position in the global space economy by empowering 190+ startups and fostering public-private collaboration.

AI copilots aren’t just reactive—they’re predictive. Instead of waiting for a campaign to fail, they identify drop-offs, optimise touchpoints, and even suggest channel shifts on the fly. It’s like having a CMO that never sleeps. For growth-hungry teams, this changes the marketing game forever.

It’s tempting to chase algorithm wins, but real engagement stems from understanding people. Instagram’s audience expects emotion, aesthetics, and trendiness. Facebook users look for utility, familiarity, and connection. Knowing what users want on each platform—beyond what algorithms promote—is the real content advantage.

Instagram content is fleeting by design—you catch attention, then fade into the scroll. Facebook, by contrast, fosters dialogue: comments linger, shares extend shelf life, and posts spark community chatter. To build both brand recall and loyalty, you need the immediacy of Instagram and the stickiness of Facebook.

Instagram builds brand desire, often in the first five seconds of a scroll. It’s a showcase of aspiration through influencer content and visual storytelling. Facebook, however, facilitates deeper investigation—users explore reviews, click through to websites, and follow brand conversations. The smartest marketers don’t choose between the two—they sync them.

Instagram dominates among Gen Z and millennials for one reason: it feels like them. It’s mobile-first, trend-driven, and emotionally expressive. But Facebook isn’t obsolete—it’s essential for older demographics who engage with richer content, join community groups, and make actual purchase decisions. Ignoring either means ignoring half your market.

Social media isn’t one-size-fits-all. While Instagram thrives on short bursts of visual dopamine—think Reels, Stories, and grid-perfect feeds—Facebook builds slower, deeper engagement through comments, groups, and events. Younger users crave aesthetics and speed; older users value discussion and connection. Brands must design content not just for platforms—but for pace and preference.

Experimental ventures don’t chase unicorns—they chase answers. Built inside venture studios or innovation labs, these ventures are designed to test ideas quickly, fail safely, and extract learnings. They often act as incubators for breakthrough tech, spinning off when the product-market fit becomes clear—or shutting down when it doesn’t.

Impact ventures go beyond bottom lines—they exist to create measurable good. These businesses solve real-world challenges like education access, climate change, or financial inclusion while maintaining commercial viability. Their success isn’t just judged by revenue, but by the positive footprint they leave behind.

Corporates are no longer relying solely on R&D. They’re spinning out nimble ventures that behave like startups—but with deep-pocketed support and access to vast resources. These ventures tackle innovation with startup velocity while mitigating risk through institutional backing, making them a hybrid model of agility and assurance.