Binny Bansal launches Opptra to scale consumer brands in Asia

Shristi Acharya, Published on Mar 12th, 2025

Binny Bansal launches Opptra to scale consumer brands in Asia

Flipkart Co-founder Binny Bansal has launched Opptra to help consumer brands expand in Asia through franchising businesses with local market expertise. The company combines e-commerce knowledge, advanced technology, and supply chain support to reduce market entry costs and boost global growth. Bansal, who exited Flipkart after earning around ₹13,000 crore, plans to scale brands worldwide.

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